Background
In 2026 BDO became a TIFF partner offering accessibility advisory services. My job was to help launch the campaign internally and externally. To create continuity in this campaign, I used one of our brand shapes to create a pattern that looked like movie seats at a theatre. This ended up being a nice way to represent both the essence of TIFF and movies and inclusion, with a nod to our brand.
Client: BDO Canada LLP and the Toronto International Film Festival (TIFF)
Year: 2026
Services: Branding, Campaign creation, partnerships and events
My role: Lead Designer